Friday, June 17, 10:00–10:45 am

XR for large-scale live events: A TED 2022 case study

Sinan AlRubaye, Chief Experience Officer, ICVR

Chris Swiatek, Chief of Product, ICVR

Cassandra Rosenthal, cofounder and co-CEO, Kaleidoco

Particle Ink: Speed of Dark is an immersive mixed reality experience combining street art, live performances, and XR technology. It transports the viewer into a living graphic novel using the Unity real-time 3D development platform with a mix of projection mapping and live broadcast. 

Conceived by creatives from Cirque du Soleil, during the inaugural TED Talk of 2022, ICVR brought the live XR immersive experience to the 1,100-strong audience, each with one with synchronized iPads. Here, we will break down the tech behind Kaleidoco’s reveal of the Particle Ink world at the TED 2022 opening show, and discuss the future of live XR.